Cool Tools: SunRun PPA: "The cool tool here is creative solar financing. Solar-electric panels are pretty much a commodity, but still high priced. What's new is an innovative way for a homeowner to afford an expensive solar set up."
You know I wondered why something like this was taking so long. You can buy lots of things on financing. That concept alone made a huge jump in the standard of living around the world. If your customers can't afford to buy your product all at once thee usually is a way they can do it over time. Houses, cars, home appliances are all major examples about that. Why should this be any different?
It seems to me that banking and financing are a major part of civilization and that I have got to learn more.